Job Description:
As a Social Media Expert, you will be responsible for developing and implementing social media strategies to enhance our online presence and drive audience engagement. You will oversee content creation, scheduling, and performance analysis across all platforms.
Key Responsibilities:
- Social Media Strategy: Develop and execute social media strategies that align with overall marketing goals.
- Content Creation: Create and curate engaging content, including images, videos, and written posts, tailored to each platform (Facebook, Instagram, LinkedIn, etc.).
- Community Management: Manage and engage with followers, responding to comments, messages, and interactions in a timely manner.
- Analytics & Optimization: Monitor social media metrics, such as engagement, reach, and conversions, and optimize campaigns for better performance.
- Brand Consistency: Ensure all content reflects the brand’s voice, values, and visual identity.
Skills & Qualifications:
- Proven experience as a Social Media Manager or similar role.
- Deep knowledge of major social media platforms and their algorithms.
- Strong copywriting, design, and video editing skills.
- Experience with social media management tools (e.g., Hootsuite, Buffer).
- Data-driven approach and ability to analyze performance metrics.